30 January 2026
Spiritland Productions and Bauer Media in New Commercial Partnership
Bauer Media has announced a new partnership with聽厂辫颈谤颈迟濒补苍诲听笔谤辞诲耻肠迟颈辞苍蝉 that will see two of its podcasts,聽Reasons聽To聽Be Joyful聽with Gaby Roslin聽and聽Simon Mayo鈥檚 Books of the Year, join Bauer Media鈥檚 podcast portfolio.
As part of this new partnership,聽Bauer Media will take on commercial representation for both podcasts, combining聽厂辫颈谤颈迟濒补苍诲听笔谤辞诲耻肠迟颈辞苍蝉聽award-winning production聽expertise聽with Bauer鈥檚 extensive commercial and audio network. The collaboration also keeps the talent firmly within the Bauer family, with both presenters already part of Bauer Media鈥檚 on-air lineup.
Simon Mayo presents the Drivetime Show on Greatest Hits Radio, while Gaby Roslin presents on聽Magic Radio聽on Saturday mornings.
Reasons To Be Joyful聽features uplifting and thoughtful conversations with a wide range of guests, including those heard on her Saturday morning radio show, celebrating optimism,聽joy聽and resilience.聽Simon Mayo鈥檚 Books of the Year聽offers in-depth聽author聽interviews,聽discussions聽and recommendations from the world of books,聽hosted by one of the UK鈥檚 most respected broadcasters聽alongside聽his long-term collaborator,聽Matt Williams.
Joe Haddow 鈥� Head of Production for Spiritland Productions said:聽聽鈥淲e鈥檙e聽very lucky聽to get to work with these three brilliant broadcasters every week on their excellent podcasts. And now 鈥� we get to work with the top team at Bauer as well! Just like聽chilli and聽chocolate, Gavin & Stacey, and聽Bert聽and聽Ernie,聽this feels like a winning combo!鈥�
Lucie Cave – Chief Creative Officer Podcasts added: 鈥湷П杈卑背俦舨共曰逄拾腔宄艹Τ倬贝遣圆� is known for producing premium, distinctive audio, and聽we鈥檙e聽thrilled to be working with them on聽Reasons聽To聽Be Joyful聽with Gaby Roslin聽and聽Simon Mayo鈥檚 Books of the Year 鈥� Podcast. With both presenters already part of the Bauer on-air family, this partnership feels like a natural progression, strengthening our podcast portfolio and offering great opportunities for audiences and advertisers alike, including via Rayo.鈥�
Both podcasts will continue to be distributed free to listen across all major podcast platforms worldwide, including Bauer Media鈥檚 own audio app,聽Rayo, ensuring continued accessibility for listeners across the UK and internationally.
The partnership takes effect聽immediately.
