Display Ad Specs
Display Ad Formats
| Format | Device | Ad Size | |
|---|---|---|---|
| Standard | Leaderboard | Desktop, Tablet | 728×90 |
| Standard | Mobile Leaderboard | Mobile | 320×50 |
| Standard | MPU | All | 300×250 |
| High Impact | Billboard | Desktop | 970×250 |
| High Impact | Mobile Billboard | Mobile | 320×100 |
| High Impact | Double MPU | All | 300×600 |
| Premium | Native | All | Responsive |
| Premium | Mobile Interscroller | Mobile | 300×600 |
| Premium | Socially Inspired Rich Media | Mobile | Multi (built in house) |
| Takeovers | Standard Takeover | All | Multi |
| Takeovers | Hero Takeover | All | Responsive |
Standard Display Ads
Leaderboard


Mobile Leaderboard


MPU


High Impact Display Ads
Billboard


Mobile Billboard


Double MPU


Premium Display Ads
Native
Custom Native formats run on select sites.

Please follow the links for the specific specs:
Mobile Interscroller (Third party tag)
We also serve Mobile Interscroller via Mobkoi (third party tag):

Socially Inspired Rich Media
Illuminate offers a range of socially-inspired format designed to reach engaged users as they read editorial content, with eye-catching and impactful creative.
These formats are intuitive, interactive, and optimised for mobile devices.
For more information, please see our
Hero and Standard Takeovers
We do not accept 3rd party creative tags for the skin file or hero images on takeovers.
However you may provide impression/click trackers to be implemented onto the skin.
The supplied skin file or hero images must be a static file – format: JPG, PNG.
For more information, visit the our Takeovers page.